Explainer Videos

This is one example of an explainer video we made to help a client explain the new HR system, Workday.

Why use an Explainer Video?

Engage learners in a format that's easy for them to process. Long, detailed emails lack the punch of a short scripted video set to music with powerful visuals.

An explainer video gives you a quick tool for sharing a consistent message. It can be shared in an email, played during a leadership meeting, posted on the employee intranet, or used during a live training course.

The Problem

A healthcare organization was rolling out a new Human Resource Information System called Workday.

This self-system is used by nearly 25,000 employees for a wide range of critical HR processes including:

  • Posting open jobs
  • Interviewing candidates/hiring decisions
  • Employee discipline
  • Open enrollment for Health Insurance
  • Employees personal information
  • Year-end tax forms
  • Annual licensure requirements

The Blended Solution

This explainer video was used as part of a blended solutions that included:

  • Email announcements
  • Intranet video
  • Live instruction for HR leaders
  • Screen videos built with Camtasia and Articulate Storyline
  • Practice exercises built with Articulate Storyline
  • Printable reference guides that were posted within Workday's HOW DO I site.

Additional Samples of Explainer Videos


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